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I can hear people speak, but sometimes I can’t understand what they say. Why is that?

Hearing loss is an “understanding” problem. Understanding words and sentences is a function of your brain and relies on receiving sound signals unaltered. Your ears collect sound, transform it into nerve impulses, and send it to the brain where understanding occurs. Most nerve loss in the inner ear occurs with high-pitched softer phonemes of speech, which give meaning to many of our words. Advanced hearing aids are engineered to help you reclaim a lost sensitivity to many of these higher pitched sounds with the goal to improve your ability to understand.

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